Atlantic Gardens POPS

Atlantic Gardens | Brooklyn, NY

Atlantic Gardens comprises eight buildings with retail tenants on the ground floor and residential tenants above. It’s located near Atlantic Terminal and the Barclays Center at the intersection of several Brooklyn neighborhoods. Despite its excellent location, the block was run-down and anything but welcoming. The developer, Atlantic Assets Group—a partnership that included Art Assets President Barbara Koz Paley—saw an opportunity to create a thriving retail community and regenerate a micro-neighborhood in the process. Interweaving art and music was a major part of the marketing strategy for this award-winning project. Several artists were commissioned to create interactive multi-media art pop-ups along…