The New York Times: “Purveyors of Office Space and Lively Arts”

Can an art program impact a real estate owner’s bottom line? According to a recent New York Times article, the answer is a resounding yes.

Mega-landlord Brookfield Properties spends about $3 million annually to stage over 400 free performance and visual arts events for the public.  “Brookfield executives say that for them art is an investment in the core business that pays off in a better class of tenants and higher rents.”

Read the rest of the article here.